Don't build links, BUILD relationships

You can preoccupy yourself with numbers and figures, but when it comes down to it, the real value is in something that nobody can take away from you - your incredible service. If you're keeping true to a great customer experience, you're succeeding, no matter what your bank account says.

The thing that most people don't understand is, your service reflects the quality of your brand. Why might consumers in a particular country, prefer to buy company A's products over company B ? Because company A might just be selling a product, but company B focuses on ensuring that before and after sales service is never compromised.

The client service you and your support staff delivers has to do above and far beyond a client's expectations. It should even go beyond the expectations that your company expects of you. If you can commit to delivering "World Class" service, you can have more sales than you can cope with.

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