In a day and age where time is of essence, it’s essential to have an elevator pitch ready. Of course, if you want to convince the vital people that you’re worth their time, you’ll have to capture their attention within 30 seconds. If you can develop an elevator pitch that will intrigue people and show your idea has potential in that amount of time, you’ll inevitably be afforded more time to discuss matters with them later.
A well put elevator pitch also shows your own clarity of thought as well as trying to pique the interest of the other person. Make sure you have one.
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